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Ironman e a PowerBar anunciaram uma nova linha de bebidas esportivas com a marca Ironman e desenvolvida pelos nutricionistas da Powebar, a Ironman® PERFORM™, que promete fornecer de 20 a 50% mais energia para os músculos e ajudar a melhorar a performance nas provas de endurance. A bebida estará disponível a partir de 8 de junho.
De acordo com a empresa, a bebida foi desenvolvida para atletas com treinamentos intensos ou que costumam treinar em altas temperaturas ou umidade, pois ajuda a repor os eletrolidos perdidos nas atividades, evitando câimbras, fraqueza muscular e desidratação.
A Ironman Perform será a bebida oficial nas provas do Circuito em 2010, incluindo as provas do Ironman 70.3. A bebida estará disponível em três sabores.
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